



Vitality’s Deco FreeHand Bleaching Powder
Vitality’s Deco FreeHand Bleaching Powder.
Complex Oil & Keratin: Protection and nourishment for hair when bleaching.
Ammonia Free.
White Powder
400g
FOR PROFESSIONAL USE.
Made in Italy

Vitality’s Deco Multi-Performance Bleach
Vitality’s Deco Multi-Performance Bleach
Suitable for all bleaching techniques
400g
For professional use
Made in Italy

Vitality’s ICE9 Bleaching Powder
Vitality’s Ice9: An extreme blonde with glacial shades. An impeccable result without sacrificing the health of the hair.
Infinite shades for an icy blonde
Pack Size: 500 g
Made in Italy

Vitality’s Purblond Anti-Yellow Treatment
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ANTI-YELLOW / ORANGE solution for blonde, bleached, highlighted or naturally grey hair
FEATURING ACTIVE PRINCIPLES
Improves the resilience and elasticity of the hair fibre.
2. BABASSU OIL
Reconstructs dry, damaged hair, restoring shine.
3. MURUMURU BUTTER
An exceptional anti-oxidant, for soft, silky smooth hair.
4. THERMO-PROTECTIVE CONDITIONING AGENT
Adds hydration and softness to hair and minimizes breakage. Provides excellent conditioning action, for softer and brighter hair. Enriched with a thermo-protective agent to minimize heat damage.
5. VIOLET PIGMENTS
For home hair care uses. Neutralizes unwanted yellow-orange tones and restore colour intensity and brightness.Â
Made in ItalyÂ
Glowing Shampoo

Vitality’s Purblond Glowing Mask
Mask for Blonde, Decoloured, Highlighted or Naturally Grey HairÂ
FEATURING ACTIVE PRINCIPLES
Improves the resilience and elasticity of the hair fibre.
2. BABASSU OIL
Reconstructs dry, damaged hair, restoring shine.
3. MURUMURU BUTTER
An exceptional anti-oxidant, for soft, silky smooth hair.
4. THERMO-PROTECTIVE CONDITIONING AGENT
Adds hydration and softness to hair and minimizes breakage. Provides excellent conditioning action, for softer and brighter hair. Enriched with a thermo-protective agent to minimize heat damage.
5. VIOLET PIGMENTS
For home hair care uses. Neutralizes unwanted yellow-orange tones and restore colour intensity and brightness.Â
Made in ItalyÂ

Vitality’s Purblond Glowing Serum
FEATURING ACTIVE PRINCIPLES
Improves the resilience and elasticity of the hair fibre.
2. BABASSU OIL
Reconstructs dry, damaged hair, restoring shine.
3. MURUMURU BUTTER
An exceptional anti-oxidant, for soft, silky smooth hair.
4. THERMO-PROTECTIVE CONDITIONING AGENT
Adds hydration and softness to hair and minimizes breakage. Provides excellent conditioning action, for softer and brighter hair. Enriched with a thermo-protective agent to minimize heat damage.
5. VIOLET PIGMENTS
For home hair care uses. Neutralizes unwanted yellow-orange tones and restore colour intensity and brightness.Â
For HOME & PROFESSIONAL USE
Made in ItalyÂ
Glowing Shampoo
